
Design Brief To Design Systems
ReFitt is a responsive web app that aims to help people get into an exercise of their choice by holding their hand and providing routines, guides, interactive examples, and info. This project was part of my CareerFoundry UI course.

Role:
My Team:
Stakeholder
Project Scale:
Tools used:
UI Designer
Just me!
ReFitt (CareeFoundry)
October 2022 - December 2022
Figma, FigJam, Lucid Chart, Loom, Adobe Photoshop

The Problem & Brief
Finding exercise routines for your level can be difficult, especially if you want to try something new. Refitt aims to help people get into an exercise of their choice by holding their hand and providing routines, guides, interactive examples, and info. This web app is designed to encourage people who want to exercise get into an easy routine for physical activities. This means fitting in as little as a 5-minute routine.
What?
A responsive web app where users can search and view routines, guides, daily challenges, and other information on any device.
They can also keep a schedule by adding sessions to their personal calendar.
when?
As the web app aims to get users into a routine that suits them, the web app can be used whenever they like.
They will use the web app while they are searching for, scheduling, and following routines.
Where?
When on the go or when practicing exercise routines at home, in the park, on the street, etc. Users can stay fit anywhere, as long as they’re logged in on a device.
Why?
To become healthy and enjoy the associated benefits (better mood, weight management, reduce risks of illness, learning something new)
To save time by fitting exercise into daily routines.
Who?
People who are new or returning to fitness, want to find activities they like, and get into a good routine will be interested in Refiit

Rebecca
“I love the thought of having something that could really work with my schedule. Being as busy as I am makes it tough to exercise otherwise
Goals
Tasks
Environment
User Stories
Feature Requirements
Brand Guidelines
Key Messaging:
Style:
User Flows
User flows enabled me to see which pages of the application Rebecca would interact with when carrying out specific tasks.
User flow 1
“As a new user, I want to learn about different exercises, so that I can figure out what is best for me.”
.

User flow 2 & 3
2) “As a new user, I want to be shown how the exercises are done, so that I know I’m doing them correctly.”
3) “As a frequent user, I want to complete daily challenges, so that I have an additional way to stay motivated”
.
Entry Point: Push notification
Success criteria: Has completed the recommended daily challenge and recorded it in the app.

Wireframes & Prototyping

With user stories, user flows and required functionality determined I began sketching out as many viable solutions for the different features/requirements.



Low Fidelity Wireframes
I then chose the best solution for each of the features and created low fidelity wireframes





Grids
& Spacing
Before building out the designs into higher fidelity versions it was important to determine the grid and spacing guidelines that were to be followed throughout the project to ensure consistency and responsiveness. These were added to all the low fidelity wireframes.


Visual Style
The aim of Refiit is to help people get into an exercise of their choice by holding their hand and showing them suitable options, whilst also encouraging people to get into an easy fitness routine, which could be as little as 5-minutes.
Fitted needs to be easy, uncomplicated and welcoming. Mood boards that evoked such feelings were created to help govern the visual style.


Colours
& Typography


Suitable
Imagery
Using images that matched the colour palette and mood board were important to help the overall visual design to gel well, so images containing orange accent colour are perfect, as are clean and brightly light photos.
It’s important to use images Refiit's users can relate to including a mix of genders, ethnicities and body types. Images showcasing workouts at home that don’t need expensive gym equipment and look relatively easy to do are important as Refiit s aimed at beginners or those coming back to exercise.


An Iterative Process


Responsive Design
As this was a web app product, that could be accessed on a variety of screen sizes, I created designs for the 3 breakpoints previously established.



The Final
Product
The full figma file with wireframes, components, style guide and mockups can be viewed here.
Click the image below to view the interactive prototype.
My Work

I overhauled a struggling mobile app quiz feature, boosting engagement and knowledge retention. This repositioned the web and mobile apps as valuable e-learning tools for educators and helped initiate B2B discussions with Disney.
Role: UX Designer
Stakeholder: Da Vinci (Macademia)
Industry: Ed-tech, Entertainment
Unlocking success with a friction free onboarding redesign
90% of users who downloaded the mobile app dropped during the onboarding journey. I designed a friction free, “try before you buy” experience with the goal to reduce this number to 60%.
Role: UX Designer
Stakeholder: Da Vinci (Macademia)
Industry: Ed-tech, Entertainment



Coming VERY soon!
A native mobile app with the mission to make finding financial advice easy and accessible for millennials. As the sole UX/UI designer I was responsible for all research and design work.
Role: UX/UI Designer
Stakeholder: SET
Industry: Finance